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Michi-no-Eki JournalMap

Hiroshima Prefecture · Chūgoku

Michi-no-Eki Mai Road IC Chiyoda

道の駅 舞ロードIC千代田

Just off Chiyoda IC, a gateway to Kitahiroshima Town where you can browse local produce, enjoy a buffet and encounter kagura.

Location
Kitahiroshima Town, Yamagata District
Road
Prefectural Route 5, Hamada–Yae–Kabe Line / near Chiyoda IC on the Chūgoku Expressway
Hours
09:00–18:00
Kitahiro Produce Market. In winter, from December through the end of February, it closes at 17:00. Hours vary by shop.
Parking
Cars: 170 / Large vehicles: 16
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How to enjoy

Choose how to enjoy your visit

Eat, shop, play, take in the view or rest. Choose from the station’s strengths to suit your day.

If time is short
A light meal at Kitahiro Shokudō

Open 10:00–17:00; the official guidance says light meals are available until 15:00. Convenient for a break before or after the IC.

If lunch is the focus
Restaurant Hibiki

Open 11:00–15:00, with final admission at 14:00. Closed Wednesdays; check before a trip centered on lunch here.

If you want to shop
Kitahiro Produce Market

Vegetables, rice, processed foods and handicrafts. It closes earlier in winter.

For a local experience
Kagura Day and Hanada Matarō

On days with the monthly kagura performance, staying until the evening is worthwhile.

For a rainy day
Folk performing arts exhibits

Walk to the neighboring Geihoku Folk Performing Arts Preservation and Heritage Museum. Note that it is closed Mondays.

Keiko's route

Beyond eating and shopping, Kitahiroshima's performing arts come into view

What Keiko Amamiya looks for here first is how the goods connect to the town, beyond the sheer number on sale. Rice and vegetables in the market, Matarō and kagura souvenirs, lunch at Restaurant Hibiki: from there, the neighboring folk arts exhibits or Kagura Day turn this convenient IC-side station into a gateway to Kitahiroshima Town.

Eat

Choose Kitahiro Shokudō when time is short, or Hibiki for a leisurely lunch.

Shop

Take home a piece of Kitahiroshima life in vegetables, rice, processed foods and handicrafts.

Stay

Staying into the evening for Kagura Day adds depth to the station visit.

Highlights

Mai Road IC Chiyoda is easy to reach from Chiyoda IC on the Chūgoku Expressway, yet it offers more than a rest stop. At the Kitahiro Produce Market, choose vegetables and rice grown in town, processed foods and handmade goods. Restaurant Hibiki serves a lunchtime buffet; Kitahiro Shokudō suits a shorter stop for Mai Rō Don, ramen or udon. Mai Rō Don is the canteen's take on lu rou fan, a seasoned pork rice bowl. The large drum on the roof signals a town known for kagura, a traditional theatrical dance, and hanadaue, a ceremonial rice planting tradition. Editor Keiko Amamiya recommends the station as a place to eat and shop beside the IC, then connect with Kitahiroshima's performing arts. With more time, add the neighboring Geihoku Folk Performing Arts Preservation and Heritage Museum, Kobori Yakushi and places associated with Mibu no Hanadaue. The rice and kagura souvenirs in the shops will then connect with the town around you.

  • #Chiyoda IC
  • #Kitahiro Produce Market
  • #Restaurant Hibiki
  • #Kitahiro Shokudō
  • #Mai Rō Don
  • #Kagura Day
  • #Hanada Matarō
  • #Mibu no Hanadaue
  • #Geihoku Kagura
  • #Kobori Yakushi
  • #Expressway bus
  • #Kitahiroshima Town tourist information
Why I like it

Reasons to stop here

01

Good food choices right beside the IC

For a quick day, have a light meal at Kitahiro Shokudō; when lunch is the main event, choose Restaurant Hibiki; before leaving, browse the Kitahiro Produce Market. Its location just off the expressway works for both brief breaks and stops built around a meal.

02

Shopping opens a door to Kitahiroshima Town

The market focuses on produce grown in town, processed foods and handicrafts; the tourist information desk also has kagura and Hanada Matarō goods. Souvenir shopping introduces the town's rice growing, ceremonial rice planting and kagura traditions.

03

Monthly Kagura Day changes the experience of a station visit

The station generally schedules Kagura Day once a month, and some performances admit visitors who show a receipt from a purchase made that day. Staying into the evening for kagura makes for a different visit from one devoted only to food and shopping.

04

The neighboring cultural venues are an easy walk

The Geihoku Folk Performing Arts Preservation and Heritage Museum and Murasaki no Sato Exchange Center are within walking distance. Even on rainy or hot days, it is easy to add a short visit focused on Kitahiroshima's folk performing arts.

Route idea

Ways to plan your stop

Spend your time at the station or add somewhere nearby. These ideas help you plan around your companions and the weather.

A break during an expressway journey

Eat and shop in 30 minutes around the IC

With Chiyoda IC so close, this station deserves more than a toilet stop. Choose Mai Rō Don or noodles at Kitahiro Shokudō, then pick up a vegetable, rice or a processed food at the produce market for a small taste of Kitahiroshima Town.

Parking → Kitahiro Shokudō → Kitahiro Produce Market → return to the IC.

Light meals are generally available until 15:00. The produce market closes earlier in winter.

Lunch on a weekend drive

Put lunch at Hibiki first and shop afterward

If you want a full lunch, look at Restaurant Hibiki first. Admission ends relatively early, so it is easier to plan the meal before spending too long in the produce market, then come back to shop.

Restaurant Hibiki → produce market → tourist information desk.

Closed Wednesdays. On busy or event days, leave room to switch to Kitahiro Shokudō.

A day to sample traditional performing arts

Stay into the evening on Kagura Day

On some Kagura Days, a receipt for food or shopping is required to watch. Admission and queuing arrangements begin during the 15:00 hour, so arriving before the last minute gives you time for lunch, shopping and a break before the evening performance.

Produce market and meal → check venue instructions → kagura performance.

Follow the official notice for that year's dates, performers, capacity and receipt requirements.

An adult detour or rainy day

Make a half-day cultural route with folk arts and Kobori Yakushi

After seeing signs of kagura and hanadaue at the station, add the Geihoku Folk Performing Arts Preservation and Heritage Museum and Kobori Yakushi to see more of Kitahiroshima's rural culture. A meal, exhibits, Buddhist statues and souvenirs make a half-day route less dependent on the weather.

Roadside station → Geihoku Folk Performing Arts Preservation and Heritage Museum → Kobori Yakushi → produce market shopping.

Many cultural venues close on Mondays, and admission ends before evening.

A seasonal drive in May or June

During hanadaue season, see the rice field event first

When Mibu no Hanadaue or other local hayashida rice planting events take place, the station makes a convenient base before or after visiting. See the decorated cattle, rice planting music and kagura goods at the station, then head to the event with more context.

Check information at the station → hanadaue venue area → produce market on the return trip.

Dates, traffic restrictions and parking change each year. Check the latest Tourism Association information.

Hours

Opening hours

Kitahiro Produce Market
9:00〜18:00

From December through the end of February: 9:00–17:00. Closed from the afternoon of December 30 through January 3.

Restaurant Hibiki
11:00〜15:00

Final admission at 14:00; buffet dining is limited to 60 minutes. Closed Wednesdays and December 30–January 3. Follow official guidance if booking sites differ.

Kitahiro Shokudō
10:00〜17:00

Light meal menu available until 15:00. Closed over the New Year holiday period.

Tourist information desk
Confirm at the facility

A tourist information desk operates inside the station. Closed every Tuesday, or the following day if Tuesday is a public holiday.

Family

Visiting with children

Stars show the editorial recommendation for each age group on a five-point scale. Read the reasons alongside each rating.

Age 1 or younger
★★★☆☆

Best for a short nursing, diaper changing or shopping break. There is a lawn, but treat the station as a pause in a car journey rather than a playground destination. Confirm the availability of nursing and changing facilities on site.

Kagura Day can involve a long wait into the evening, so a shorter visit is more practical with a baby.

Ages 2–3
★★★☆☆

Noodles or light meals at Kitahiro Shokudō and a little movement on the lawn work well. Short segments for food and shopping may be easier than a long stay.

Hold hands outdoors because cars and buses use the area.

Ages 4–6
★★★★☆

The large drum, Matarō and kagura goods offer visible introductions to local culture. On a rainy day, add the neighboring exhibits for a short cultural visit.

The exhibit venue is a place for quiet viewing; taking a meal break first may help.

Elementary school age
★★★★★

Connect Kagura Day, Mibu no Hanadaue, the Geihoku Folk Performing Arts Preservation and Heritage Museum and Kobori Yakushi for more learning. Children this age can explore the town's performing arts as well as its food.

Check event capacity and queue arrangements beforehand.

Meals

Noodles and curry at Kitahiro Shokudō can be convenient for children.

Outdoor play

Use it to stretch during a car trip rather than for a full playground visit.

Rainy days

The Geihoku Folk Performing Arts Preservation and Heritage Museum closes Mondays and over the New Year holiday period.

Events

Performances are often in the evening, so plan for the time between lunch and the event.

Event

Make an event part of your visit

Permanent spaces and dated events are listed separately. Events can change both the atmosphere and crowds; use the official links for details.

Checking event dates.

Spaces used for events

Kagura Day

A monthly Sunday kagura performance held at Restaurant Hibiki inside the roadside station. The official 2026 schedule lists doors at 15:30, a 16:00 start and an expected 17:00 finish, with admission for the first 80 people. To watch, show a receipt from Mai Road IC Chiyoda dated that day. A queue board is placed at the venue entrance from 15:00.

Spring thanksgiving fair and seasonal fairs

Raffles and fairs may be linked to purchases at the produce market, Restaurant Hibiki and Kitahiro Shokudō. Check current announcements; past events are not upcoming plans.

Kitahiroshima Town tourist information desk

The tourist information desk in the station management building is a starting point for hanadaue, kagura and town event information. Visit it first on an event-focused day.

Local feel

Reasons to return

Practical ideas and things to consider when spending time here.

Before your visit

Things to check before setting out

Opening and closure days, individual businesses and facilities for children or dogs can affect your plans.

  • For lunch at Restaurant Hibiki, check its 14:00 final admission first.
  • Light meals at Kitahiro Shokudō are generally available until 15:00; allow for a smaller menu in the evening.
  • The produce market closes at 17:00 in winter. Shop earlier from December through February.
  • On Kagura Day, same-day receipts and first-come capacity may apply, so eat and shop first.
  • Many cultural venues close Mondays. This matters especially for rainy-day plans.
  • For town events such as Mibu no Hanadaue, use the station for information and shopping, and follow the Tourism Association for venue details.
Food

Eating and shopping

Specialities, places to eat, sweets and bakeries can all give you a reason to stop. Check individual menus for current prices and availability.

  • Kitahiro Shokudō
    Mai Rō Don
    ¥750 including tax. A popular Kitahiro Shokudō version of lu rou fan, a seasoned pork rice bowl.
  • Light meals
    Kitahiro ramen, udon and curry
    Lunch options for a short break or with children.
  • Lunch
    Restaurant Hibiki buffet
    Adults ¥1,800 weekdays or ¥1,900 weekends and public holidays; elementary school children ¥950; children aged 3 and over ¥500, tax included. Dining time: within 60 minutes.
  • Farm-direct sales
    Vegetables and rice from Kitahiroshima Town
    Local staples to buy before heading home.
  • Souvenirs
    Processed foods and handicrafts
    Look for goods made in town and by hand.
  • Tourist information desk
    Kagura and Hanada Matarō goods
    An easy way to add a distinctly local souvenir.
Food mood

What would you like to eat?

A meal, a sweet treat, market shopping or something to take away: choose a focus for the day instead of trying everything at once.

Signature light meals

Mai Rō Don / Kitahiro ramen / udon / curry

For a satisfying bite on a short stop, visit Kitahiro Shokudō. Light meals are served until 15:00, so stop by early afternoon for a wider choice.

Check the day's menu at the counter.

A full lunch

Restaurant Hibiki buffet

A good fit for an unhurried weekend drive. Check admission time first, then shop after your meal.

Closed Wednesdays; final admission 14:00.

Farm-direct produce

Kitahiroshima Town vegetables / rice / processed foods

Good for shopping before heading home. The market favors local and handmade products, so the highlights change with the season.

Open until 17:00 in winter. Popular items may offer more choice earlier in the day.

Local souvenirs

Kagura goods / Hanada Matarō goods / handicrafts

Visit the tourist information desk for a small memento of Kitahiroshima Town beyond food.

Check the Tourism Association desk's closed days separately from the station's hours.

Event days

Shops eligible for that day's receipt offer

On Kagura Day or at a thanksgiving fair, purchases at the produce market, Hibiki or Kitahiro Shokudō may count toward event participation.

Qualifying spend, capacity and start time vary by event.

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