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Tochigi Prefecture · Kanto

Michi-no-Eki Nasu Yoichi no Sato (道の駅 那須与一の郷)

道の駅 那須与一の郷

From the tale of the fan target and Yoichi Heritage Museum to farm produce, Ogi-tei and Gelato Yoichi, this station opens a journey into the story of Otawara’s hero.

Location
Otawara City
Road
National Route 461
Hours
9:00–18:00
Information hall 9:00–18:00; local-products hall and farm-produce market 9:00–17:00; restaurant 11:00–14:30; heritage museum 9:30–17:00.
Parking
See facility information
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How to enjoy

Choose how to enjoy your visit

Eat, shop, play, take in the view or rest. Choose from the station’s strengths to suit your day.

See first
Nasu Yoichi Heritage Museum

The fan-target theater quickly explains the story behind the station’s name.

For a meal
Restaurant Ogi-tei

Consider local ingredients and soba, buckwheat noodles, for lunch.

For something sweet
Gelato Yoichi

Check for seasonal flavors made with Otawara ingredients.

To shop
Farm-produce market

Pick up vegetables, rice and processed foods for the journey home.

To venture farther
Unganji Temple and Kurobane Castle Ruins Park

Otawara detours for more history and nature.

Fuka’s Yoichi notes

See the story before sitting down to eat.

Fuka Kosaka sees Nasu Yoichi no Sato as a station where the meaning of its name becomes an experience. Watch the fan-target story at the heritage museum, eat at Ogi-tei, try Gelato Yoichi, then take some Otawara produce home from the market. Even children who are not keen on history can start with Yoichi-kun or the theater.

Highlights

Michi-no-Eki Nasu Yoichi no Sato brings Otawara’s history and food together around Nasu no Yoichi, the archer known for the tale of the fan target. The striking fan-shaped roof covers an information hall, a processed-food and local-products hall, a farm-produce market and a restaurant hall. At the adjoining Nasu Yoichi Heritage Museum, puppet-like robots and a three-panel wide screen bring the “fan target” episode of the Battle of Yashima to life. Editor Fuka Kosaka recommends it as a roadside station where both children and adults can begin with a story. After Gelato Yoichi, Restaurant Ogi-tei and Yoichi-kun character goods, continue to Unganji Temple, Kurobane Castle Ruins Park, Sakuyama Onsen or Nasu Fudoki no Oka.

  • #Otawara City
  • #Nasu no Yoichi
  • #The fan target
  • #Nasu Yoichi Heritage Museum
  • #Ogi-tei
  • #Gelato Yoichi
  • #Farm-produce market
  • #Yoichi-kun
  • #Unganji Temple
  • #Kurobane Castle Ruins Park
Why I like it

Reasons to stop here

01

Experience the fan-target story at the station

At the Nasu Yoichi Heritage Museum’s fan-target theater, puppet-like robots and a three-panel wide screen recreate a scene from the Battle of Yashima. This adjoining attraction makes the history approachable for children.

02

Even the fan-shaped roof tells Yoichi’s story

The official site and tourism association highlight the building’s striking fan-shaped roof. Before dining or shopping at the market, the station itself introduces Nasu no Yoichi.

03

Produce, local products, Ogi-tei and Gelato Yoichi

Tochigi Travel Net introduces gelato made with local ingredients, the farm-produce market and Restaurant Ogi-tei, which uses local ingredients. Food is as much a reason to stop as the history.

04

Explore more of Otawara in Kurobane and Yuzukami

The Otawara City Tourism Association introduces places linked to the poet Basho in Kurobane, Unganji and Daiouji temples, and the Nasu no Kuni no Miyatsuko monument and ancient burial mounds in Yuzukami. The roadside station can be the start of a wider history trip through Otawara.

Route idea

Ways to plan your stop

Spend your time at the station or add somewhere nearby. These ideas help you plan around your companions and the weather.

Families with elementary-school children

Show children the fan target before lunch

See the fan-target theater at the Nasu Yoichi Heritage Museum, then head to Restaurant Ogi-tei or Gelato Yoichi. Experiencing the history first can make lunch and shopping more memorable than a simple rest stop.

Heritage Museum → Ogi-tei → farm-produce market → gelato.

The museum closes on Mondays; check admission hours and any closures for exhibition changes.

A trip focused on history and temples

Continue to Kurobane and Unganji

After discovering Yoichi’s story at the station, continue to Kurobane Castle Ruins Park and Unganji Temple. Kurobane, where the poet Basho stayed for an extended time, adds another layer to Otawara’s history.

Roadside station → Kurobane Castle Ruins Park → Unganji Temple.

Unganji is in the hills. Check the weather, travel time and possible crowds during autumn foliage season.

A 30-minute break

Make a short stop for Yoichi-kun and gelato

If time is short, focus on Yoichi-kun goods or a station stamp, Gelato Yoichi and one item from the farm-produce market. The stamp records your visit; the small purchases carry a piece of the station’s story home.

Park → local-products hall → gelato → depart.

Check opening hours for each shop.

An adult trip in the late afternoon

End the day at Sakuyama Onsen

Enjoy lunch and history at the roadside station, then continue to Sakuyama Onsen in the evening. Food, history and a hot-spring bath can all fit into a trip within Otawara.

Roadside station → explore the city → Sakuyama Onsen.

Check the hot-spring facility’s operating days and conditions for day visits separately.

Summer shopping

Look for Yoichi watermelons and event days

The official site posted news in July 2026 about the Yoichi Watermelon Festival and arrivals of Yoichi watermelons. Treat seasonal produce and dated events separately when planning a visit; check current listings.

Check events → farm-produce market → Ogi-tei or gelato.

Events take place on specific dates. Treat past announcements as historical information once they end.

Hours

Opening hours

Information hall
9:00-18:00

Check hours for this facility.

Local-products hall and farm-produce market
9:00-17:00

Go earlier for seasonal products.

Restaurant Ogi-tei
11:00-14:30

Mainly open for lunch; check current availability.

Nasu Yoichi Heritage Museum
9:30-17:00

Last admission 16:30; closed Mondays.

Family

Visiting with children

Stars show the editorial recommendation for each age group on a five-point scale. Read the reasons alongside each rating.

Age 1 and under
★★★☆☆

Best for a short shopping trip and gelato break; the museum will mainly appeal to adults.

A shorter stay and a visit outside the lunch rush may be easier.

Ages 2–3
★★★☆☆

Yoichi-kun and gelato are easy to enjoy; keep the exhibition visit short.

Do not feel obliged to spend a long time in the museum; switch to the local-products hall and a sweet treat.

Ages 4–6
★★★★☆

The fan-target theater, Yoichi-kun and gelato help make a story out of the visit.

The robots and film offer an introduction to the history.

Elementary-school age
★★★★★

Learning can extend from Nasu no Yoichi and the fan target to ancient history and the Kurobane area.

Add Nasu Fudoki no Oka or Kurobane for a trip that could inspire a school research project.

Event

Make an event part of your visit

Permanent spaces and dated events are listed separately. Events can change both the atmosphere and crowds; use the official links for details.

Checking event dates.

Spaces used for events

Official announcements

Check weekly for the Yoichi Watermelon Festival, Yukata Festival and monthly events.

Nasu Yoichi Heritage Museum

Check special exhibitions, opening hours, regular closing days and closures for exhibition changes.

Yoichi-kun

Check for character appearances, goods and card giveaways.

Kurobane and Unganji

Check autumn foliage, Basho-related events and seasonal information from temples and shrines.

Local feel

Reasons to return

Practical ideas and things to consider when spending time here.

Official sources highlight the fan-shaped roof and heritage museum

Yoichi’s story is central to the station, rather than mere decoration. It is the first thing to discover here.

Tochigi Travel Net introduces the facilities and Gelato Yoichi

Its guide covers the information hall, local products, farm-produce market, Ogi-tei, heritage museum and gelato.

Before your visit

Things to check before setting out

Opening and closure days, individual businesses and facilities for children or dogs can affect your plans.

  • Nasu Yoichi Heritage Museum is listed as open 9:30–17:00, with last admission at 16:30. Check its Monday closures.
  • Check the separate opening hours for the farm-produce market, local-products hall and restaurant.
  • Restaurant Ogi-tei is mainly a lunchtime option; arrive early if eating there is a priority.
  • Check seasonal arrivals such as Yoichi watermelons separately from events, and revisit announcements after their dates pass.
  • Allow extra travel time when continuing to Kurobane and Unganji; starting in the morning makes the day easier.
  • With elementary-school children, keep the museum, gelato and market visits short and connected to help hold their attention.
Food

Eating and shopping

Specialities, places to eat, sweets and bakeries can all give you a reason to stop. Check individual menus for current prices and availability.

  • Meals
    Local-ingredient dishes at Restaurant Ogi-tei
    11:00–14:30 (indicative opening hours; check the latest facility information)
  • Meals
    Handmade soba made with locally produced buckwheat flour
    Check availability
  • Sweets
    Gelato Yoichi
    Check seasonal flavors
  • Direct sales
    Freshly picked vegetables at the farm-produce market
    9:00–17:00 (indicative opening hours; check the latest facility information)
  • Souvenirs
    Otawara rice, processed foods and local products
    Check in store
  • Character souvenirs
    Yoichi-kun character goods
    Check current stock
Food mood

What would you like to eat?

A meal, a sweet treat, market shopping or something to take away: choose a focus for the day instead of trying everything at once.

Lunch

Restaurant Ogi-tei / handmade soba

Make this the main meal before or after exploring the history.

Something sweet

Gelato Yoichi

Otawara ingredients in a treat that appeals to children and adults.

Farm-produce market

Freshly picked vegetables / rice / seasonal fruit

Take a taste of Otawara home.

Souvenirs

Yoichi-kun goods / processed foods

Bring home a reminder of the story behind the station’s name.

In season

Yoichi watermelons / seasonal products

Check event dates and produce arrival periods separately.

Share

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