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Illustrative image — not an on-site photograph

Hokkaido

Michi-no-Eki Marchen no Oka Memanbetsu

道の駅 メルヘンの丘めまんべつ

Take a break for food and restrooms on National Route 39, then detour to seven larch trees and the changing seasons of Lake Abashiri. This roadside station turns a stop before or after Memanbetsu Airport into time for shopping and scenery.

Updated Michi-no-Eki JournalRead in Japanese

Illustrative image — not an on-site photograph

Location
Ozora Town, Abashiri District
Road
National Route 39
Hours
9:00–18:00
Indicative hours for Honoka Antenna Shop. Kitchen Honoka, the food court inside Marchen Pit, is generally open 10:30–17:00 (last orders 16:30). Individual stalls have different operating days, may close when sold out and may close irregularly. For a particular meal, check official notices and signs on the day.
Parking
Cars: 91 / Large vehicles: 4
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How to enjoy

Choose how to enjoy your visit

Eat, shop, play, take in the view or rest. Choose from the station’s strengths to suit your day.

Settle in first
Parking, 24-hour restrooms and rest area

Even when you are hurrying to the airport or Abashiri, pause here to regroup.

If shopping
Shijimi clams, Sakura pork, Nyurakukan cheese and seasonal vegetables

The selection changes by season, from asparagus in June and summer vegetables to autumn squash, onions and potatoes.

If eating
Butadon (pork rice bowls), shijimi ramen and soft-serve ice cream

Stalls may close when sold out, so arrive earlier if lunch is your main purpose.

If heading out
Marchen Hill or the Memanbetsu lakeshore

Take photos at the hill on a clear day, walk by the lake in spring or summer, and keep winter plans short according to road conditions.

Hayase's rest-stop notes

A place to unwind before driving on

Between Memanbetsu Airport, Abashiri and Kitami, travel plans can become all about getting from place to place. Here, park and use the restroom first. If the dining area is open, try Sakura pork or shijimi clams; if time is short, pick up cheese or a processed vegetable product in the shop. On a clear day, add a quick visit to Marchen Hill. Even a short break can bring a taste of Ozora Town into the trip.

With parking, restrooms, food and the next scenic stop close together, this station makes it easier to reset an eastern Hokkaido drive.

Highlights

Michi-no-Eki Marchen no Oka Memanbetsu is a convenient rest stop on National Route 39 between Kitami and Abashiri, also within easy reach of Memanbetsu Airport. At Honoka Antenna Shop, browse local vegetables, shijimi clams, Sakura pork and cheese from Nyurakukan. At Kitchen Honoka, choose from butadon (pork rice bowls), shijimi ramen and soft-serve ice cream. Parking, 24-hour restrooms, a rest area and a dog run are grouped here. A short extra drive brings you to Marchen Hill, the Memanbetsu lakeshore, and the sunflowers and views of Asahigaoka Park.

  • #National Route 39
  • #Near Memanbetsu Airport
  • #Shijimi clams
  • #Sakura pork
  • #Nyurakukan cheese
  • #Marchen Hill
  • #Dog run
Why I like it

Reasons to stop here

01

Taste Memanbetsu ingredients in the shop and at the table

Look for vegetables from local farms, shijimi clams, Sakura pork, Nyurakukan cheese, tomato juice and simmered beans in the shop. Food choices range from butadon (pork rice bowls) and shijimi ramen to cheese dishes and soft-serve ice cream, giving even a brief airport stop a local flavor.

02

Rest facilities make it easy to break up a long drive

Parking, 24-hour restrooms, a rest area and tourist brochures are close together along National Route 39. It is a useful place to regroup between Kitami and Abashiri, before or after Memanbetsu Airport, or before heading toward Shiretoko or Abashiri.

03

Continue from the station to fields, lake and airport scenery

Nearby Marchen Hill, also named in the station, offers a short detour for views of seven larch trees and fields. In season, extend your route to sunflowers at Asahigaoka Park or near the airport, skunk cabbage flowers on the Memanbetsu lakeshore in spring, or lakeside wakasagi (smelt) fishing in winter.

Route idea

Ways to plan your stop

Spend your time at the station or add somewhere nearby. These ideas help you plan around your companions and the weather.

A rental-car trip after arriving at Memanbetsu Airport or before returning the car

Make a quick restroom and shopping stop around your flight

Park, use the restroom and browse shijimi clams, cheese and processed vegetable products at the antenna shop. If mealtime does not fit, switch to soft-serve or a snack. When a flight or car return is approaching, keep the stop short.

Memanbetsu Airport → roadside station → brief photo stop at Marchen Hill → toward Abashiri or Kitami.

The airport is close, so watch the time just before departure. Allow for cold storage needs and luggage space when buying souvenirs.

A day with lunch between Kitami and Abashiri

Stop for lunch and taste Memanbetsu through Sakura pork or shijimi clams

Kitchen Honoka offers pork bowls, shijimi ramen, cheese dishes and soft-serve ice cream. Family members with different tastes can choose a meal or snack. Stalls may sell out or close irregularly, so leave room for a shopping break instead if you arrive late for lunch.

Park → restroom → meal → shop → Marchen Hill or departure.

Stall operations change. If you want a specific dish, check official notices or signs at the stall.

An eastern Hokkaido drive with some photography and nature

Add fields and lakeshore to make a half-day detour on a clear day

After getting food and a drink at the station, see the seven larch trees and fields at nearby Marchen Hill. Add skunk cabbage flowers on the Memanbetsu lakeshore in spring, or sunflowers at Asahigaoka Park or near the airport from summer into autumn, to connect shopping with Ozora Town scenery.

Roadside station → Marchen Hill → Memanbetsu lakeshore or Asahigaoka Park → hot spring or lodging.

Fields are farmland. Take care where you park and enter while photographing, and shorten the stop in strong winds.

A long drive when your dog needs a change of pace

Make the dog run the main reason for a break with your dog

The grassy dog run has separate areas for small and large dogs, and water taps and a paw-washing area are listed. Rather than crowding eating and shopping into the same moment, take turns with the dog's break, the restroom and a snack for people.

Park → dog break → restroom and snack for people → depart.

Opening periods and hours can change from year to year. Check posted rules on site, including restrictions on infants and toddlers entering.

Hours

Opening hours

Honoka Antenna Shop
9:00〜18:00

Indicative hours for local products, vegetables, souvenirs and the roadside-station stamp.

Kitchen Honoka
Approximately 10:30–17:00 (last orders 16:30)

Operating days vary by stall, and each closes when sold out. Current official guidance does not specify the pork bowl stall's hours; check with the stall or the tourism association (0152-74-4323).

Restrooms and rest area
Open 24 hours

The official website lists 24-hour restrooms and a rest area.

Closed days
Year-end and New Year holidays

The roadside station is generally closed December 30–January 5. Check official notices for temporary changes.

Family

Visiting with children

Stars show the editorial recommendation for each age group on a five-point scale. Read the reasons alongside each rating.

Ages 1 and under
★★★☆☆

Best for a short restroom and shop stop.

This is not a place for long indoor play. Check nursing and diaper-changing facilities on site and keep the visit brief if needed.

Ages 2–3
★★★☆☆

Soft-serve ice cream and the outdoor lawn can offer a change of pace.

Long food waits can be difficult; plan for the restroom, a snack and a break in the car first.

Ages 4–6
★★★★☆

Eating, shopping and visiting the hill can be split into short stages.

On a clear day, add a little time at Marchen Hill or the lakeshore to give children an experience during the drive.

Primary-school children
★★★★☆

Fields, shijimi clams, the airport and the lakeshore make easy conversation topics.

Seasonal vegetables, sunflowers, skunk cabbage flowers and wakasagi fishing can turn a rest stop into a memory of Ozora Town.

After arrival

Take care of family needs before entering the dining area or shop, making any wait easier.

While waiting for food

As individual stalls' operations vary, it is easier to have an alternative to pork bowls or ramen.

On a clear day

The weather shapes the field and lake views, so visiting while it is clear may work best.

Event

Make an event part of your visit

Permanent spaces and dated events are listed separately. Events can change both the atmosphere and crowds; use the official links for details.

Checking event dates.

Spaces used for events

Official notices

Station festivals, product fairs, projection mapping and kendama classes are announced in official notices. Check dates: past events are examples of how the station plaza is used, not current events.

Dog run

Some years have announced an opening period from spring to autumn. Separate small- and large-dog areas, water taps and a paw-washing area are useful features. Follow current opening dates and posted rules on site.

Marchen Park in winter

A large snow slide was announced as completed in January 2026. Snow play depends on snowfall and management conditions, so check recent information before planning a winter family visit.

Nearby seasonal events

Pair a station stop with the Memanbetsu lakeshore summer festival, autumn shirauo (icefish), winter wakasagi fishing or sunflower blooms according to current Ozora Town tourism information.

Local feel

Reasons to return

Practical ideas and things to consider when spending time here.

Short stops around airport travel are common

The station is near Memanbetsu Airport; reviews and travel accounts often mention restrooms, soft-serve, souvenirs and stops before or after a rental-car journey. On a tight schedule, prioritize the shop and restroom over a full meal.

Source: Official location information and review patterns

Plan around each food stall's operating hours

Kitchen Honoka's guidance notes that stalls close when sold out, may have irregular days off and mainly serve lunch. Aim for around lunchtime for pork bowls or ramen; later, soft-serve or shopping may be more realistic.

Source: Official food-court information

The local vegetable selection changes by season

Official information lists asparagus in June, tomatoes and cucumbers in July, and squash, onions and potatoes in autumn. If shopping is your aim, browse before eating.

Source: Official facility information

A useful break for travelers with dogs

The official website lists a grassy dog run with separate zones for small and large dogs, water taps and a paw-washing area. On a long drive, see to your dog before sitting down to eat.

Source: Official dog-run information

Nearby destinations change with the seasons

Look for skunk cabbage flowers by the Memanbetsu lakeshore in spring, sunflowers from summer into autumn, shirauo in autumn, and wakasagi fishing or snow play in winter. Deciding on your next seasonal stop before leaving the station makes the route easier.

Source: Ozora Town tourism information
Before your visit

Things to check before setting out

Opening and closure days, individual businesses and facilities for children or dogs can affect your plans.

  • For a stop before or after Memanbetsu Airport, set your departure and rental-car return times before shopping.
  • If coming for lunch, aim to arrive from the 11 o'clock hour; later, switch to snacks, soft-serve or souvenirs.
  • When buying local vegetables, visit the shop first. Allow for travel time with products that need cooling.
  • Marchen Hill overlooks farmland; follow designated parking and photography routes.
  • With a dog, check the dog run's opening period, separate areas and posted rules on site before use.
  • Spring skunk cabbage flowers, summer and autumn sunflowers, and winter wakasagi fishing depend on season and weather; check current town and tourism association information.
Food

Eating and shopping

Specialities, places to eat, sweets and bakeries can all give you a reason to stop. Check individual menus for current prices and availability.

  • Kitchen Honoka
    Gold, Silver and Bronze Pork Bowls
    Choices when you want Sakura pork at the center of your meal
  • Kitchen Honoka
    Shijimi ramen
    A noodle dish featuring the shijimi clams associated with Lake Abashiri
  • Kitchen Honoka
    Pizza with three cheeses from Ozora Town
    A meal option featuring Nyurakukan cheese
  • Snacks
    Fresh milk soft-serve and seven-tier special soft-serve
    For a break without a sit-down meal or a treat for children
  • Local products
    Shijimi soy sauce, Gouda cheese curry and vegetable juice
    Ozora Town souvenirs to take home or back to your accommodation
Food mood

What would you like to eat?

A meal, a sweet treat, market shopping or something to take away: choose a focus for the day instead of trying everything at once.

Illustrative image — not an on-site photograph
Make lunch the focus

Gold, Silver and Bronze Pork Bowls; shijimi ramen

When your drive on National Route 39 lets you stop for a meal, choose Sakura pork or Lake Abashiri shijimi clams.

Stalls may close when sold out and have irregular days off. If you arrive late for lunch, switch to snacks or shopping.

A short sweet break

Fresh milk soft-serve, strawberry soft-serve, CREMIA and seven-tier special soft-serve

Good for a children's break, after a meal or a short airport stop.

Offerings change with the season and stall operations; check signs at the counter.

Buy local ingredients

Asparagus, tomatoes, cucumbers, squash, onions and potatoes

For self-catering lodging, camping or meals back home, look at the seasonal vegetables first.

Stock changes daily. If you can arrive in the morning, starting in the shop gives you more choice.

Take home Memanbetsu souvenirs

Shijimi soy sauce, Shijimi Zanmai, Gouda cheese curry, vegetable juice and simmered beans

For before a flight or a gift at your accommodation; check whether items need room-temperature, frozen or chilled handling.

Watch your travel time if buying frozen shijimi clams or similar items.

When the family wants different things

Pork bowls, pizza, ramen, soft-serve ice cream and imo-mochi (potato cakes)

Adults can have a meal while children choose a snack.

When busy, check seating and food waits, and use the restroom or shop first.

Access

Location and surroundings

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1
Roadside station
Michi-no-Eki Marchen no Oka Memanbetsu

Take a break for food and restrooms on National Route 39, then detour to seven larch trees and the changing seasons of Lake Abashiri. This roadside station turns a stop before or after Memanbetsu Airport into time for shopping and scenery.

Open in Google Maps
2
Scenery and photography
Marchen Hill

A short extension from a station break to seven larch trees and farmland scenery characteristic of Ozora Town.

Open in Google Maps
3
Lakeshore and nature walks
Memanbetsu Lakeshore

Extend a station break into nature, from spring skunk cabbage flowers and summer lakeside time to winter wakasagi (smelt) fishing.

Open in Google Maps
4
Views and sunflowers
Asahigaoka Park

A hilltop park easily added to a station visit for views from Lake Abashiri toward the Shiretoko mountains and sunflowers from summer into autumn.

Open in Google Maps
5
Airport and seasonal flowers
Memanbetsu Airport and nearby sunflowers

Add a short taste of Ozora Town’s airport and sunflower season before or after a flight.

Open in Google Maps
Food outlets and the market on the station grounds share the station pin. Nearby places are separate destinations to combine with your visit.
Nearby

Places to visit nearby

Scenery and photography
Marchen HillJapanese guide
About 3 minutes by carAbout 3 minutes by car

Good for a short look at the fields while the weather is clear, after parking, using the restroom and shopping at the station.

Lakeshore and nature walks
Memanbetsu LakeshoreJapanese guide
About 5–10 minutes by carAbout 5–10 minutes by car

Good for extending a station meal or shopping stop to spring flowers, lakeside walking or winter wakasagi fishing.

Views and sunflowers
Asahigaoka ParkJapanese guide
About 10 minutes by carAbout 10 minutes by car

Good for adding views and seasonal sunflowers to food or shopping at the station on a clear day.

Airport and seasonal flowers
Memanbetsu Airport and nearby sunflowersJapanese guide
About 10 minutes by carAbout 10 minutes by car

Good for a brief seasonal detour combined with the station’s restrooms and souvenirs after arriving at the airport or before departure.

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Updated 2026-09-28Explore the nationwide map →